ISBN: | 9780060081980 |
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ISBN: | 0060081988 (acid-free paper) |
编目源: | DLC |
语种代码: | eng |
个人名称: | Ries, Al. |
题名: | The fall of advertising and the rise of PR Al Ries and Laura Ries. |
出版发行项: | New York HarperBusiness 2002. |
载体形态: | xxi, 295 p. : ill. ; 22 cm. |
一般附注: | 340. |
一般附注: | Includes index. |