| ISBN: | 0131446800 |
|---|---|
| 编目源: | DLC DLC DLC |
| 语种代码: | eng |
| 个人名称: | Coulter, Mary |
| 题名: | Strategic management in action / Mary Coulter. |
| 版本说明: | 3rd ed. |
| 出版发行项: | Upper Saddle River, NJ : Pearson Prentice Hall, c2005. |
| 载体形态: | xv, 350 p. : ill. ; 26 cm. |
| 书目附注: | Includes bibliographical references and index. |
| 格式化内容附注: | Introducing the concepts -- The context of managing strategically -- Assessing opportunities and threats : doing an external analysis -- Assessing strengths and weakn |