ISBN: | 0131446800 |
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编目源: | DLC DLC DLC |
语种代码: | eng |
个人名称: | Coulter, Mary |
题名: | Strategic management in action / Mary Coulter. |
版本说明: | 3rd ed. |
出版发行项: | Upper Saddle River, NJ : Pearson Prentice Hall, c2005. |
载体形态: | xv, 350 p. : ill. ; 26 cm. |
书目附注: | Includes bibliographical references and index. |
格式化内容附注: | Introducing the concepts -- The context of managing strategically -- Assessing opportunities and threats : doing an external analysis -- Assessing strengths and weakn |