ISBN: | 9780750687393 (pbk.) |
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编目源: | UKM UKM BTCTA YDXCP BWKUK BWK CVU |
语种代码: | eng |
个人名称: | Parsons, Elizabeth,1909- |
题名: | Contemporary issues in marketing and consumer behaviour / Elizabeth Parsons, Pauline Maclaran. |
版本说明: | 1st ed. |
出版发行项: | Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2009. |
载体形态: | xi, 219 p. : ill. ; 25 cm. |
书目附注: | Includes bibliographical references and index. |