ISBN: | 9780415826761(hbk.) |
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编目源: | DLC DLC DLC |
语种代码: | eng |
个人名称: | Brown, Stephen,1955 March 23- |
题名: | Brand mascots : and other marketing animals / edited by Stephen Brown and Sharon Ponsonby-McCabe. |
出版发行项: | London ; New York : Routledge, Taylor & Francis Group, c2014. |
载体形态: | xx, 299 p. : ill. ; 24 cm. |
书目附注: | Includes bibliographical references (pages 285-287) and index. |