| ISBN： | 9781119257233 (hbk) |
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| ISBN： | 1119257239 |
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| ISBN： | 9781119257233 (epub) |
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| ISBN： | 1119257239 |
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| 语种代码： | eng |
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| 个人名称： | Tunguz, Tomasz,1981-. |
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| 题名： | Winning with data : transform your culture, empower your people, and shape the future / Tomasz Tunguz and Frank Bien. |
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| 出版发行项： | Hoboken, New Jersey : Wiley, c2016. |
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| 载体形态： | xvi, 160 p : illustrations ; 24 cm. |
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| 书目附注： | Includes bibliographical references and index. |
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| 格式化内容附注： | Mad men to math men : the power of the data-driven culture -- Four problems with data today : breadlines, obscurity, fragmentation, and brawls -- Business intelligence : how we got here -- Achieving data enlightenment : gathering data in the morning and changing your business's operations in the afternoon -- Five steps to creating a data-driven company--from recruiting to regression, it all starts with curiosity : changing the culture -- From hacks to harmony : the typical progression of data-driven companies -- Data literacy and empowerment : the core responsibilities of the data team -- Deeper analyses : asking the right questions -- Changing the way we operate -- Putting it all together. |
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