| ISBN: | 9781119278337 |
|---|---|
| 语种代码: | eng |
| 个人名称: | Perrey, Jesko |
| 题名: | Marketing performance : 10 simple rules to navigate today's complex marketing analytics space / Jesko Perrey, Thomas Bauer, Dennis Spillecke, Tjark Freundt, Jonathan Gordon. |
| 出版发行项: | Chichester, West Sussex, United Kingdom : John Wiley & Sons, 2016. |
| 载体形态: | xi, 185p illustrations ; 24 cm. |
| 书目附注: | Includes bibliographical references and index. |