| ISBN: | 9788120351769 |
|---|---|
| 编目源: | BJZK BJZK |
| 语种代码: | eng |
| 个人名称: | Trott, Sangeeta, |
| 题名: | Brand equity : an Indian perspective / Sangeeta Trott and Vinod V. Sople. |
| 出版发行项: | Delhi : Prentice-Hall Of India, 2016. |
| 载体形态: | xix, 219 pages : illustrations ; 24 cm. |
| 书目附注: | Includes bibliographical references and index. |