ISBN: | 9788120351769 |
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编目源: | BJZK BJZK |
语种代码: | eng |
个人名称: | Trott, Sangeeta, |
题名: | Brand equity : an Indian perspective / Sangeeta Trott and Vinod V. Sople. |
出版发行项: | Delhi : Prentice-Hall Of India, 2016. |
载体形态: | xix, 219 pages : illustrations ; 24 cm. |
书目附注: | Includes bibliographical references and index. |