ISBN: | 9781783472017 |
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ISBN: | 9780857938848 |
语种代码: | eng |
个人名称: | Rust, Roland T. |
题名: | Handbook of service marketing research / edited by Roland T. Rust, Ming-Hui Huang. |
出版发行项: | Cheltenham, UK : Edward Elgar, c2014 |
载体形态: | xi, 615 p : illustrations (black and white) ; 24 cm. |
书目附注: | Includes bibliographical references and index. |