ISBN: | 9789814641555 |
个人名称: | Kasahara, Eiichi,1958- |
题名: | Practical strategic management : how to apply strategic thinking in business / Eiichi Kasahara, Rikkyo University, Japan. |
出版发行项: | New Jersey : World Scientific Publishing, [2015]. |
载体形态: | xiv, 139 pages : illustrations ; 24 cm. |
书目附注: | Includes bibliographical references. |
格式化内容附注: | Preface -- About the author -- The essence of strategic management -- 15 steps of strategic management for creating attractive and strategic options -- Introduction of case study -- Communication that gives strategy depth. |