| ISBN： | 9781119431220 (pbk.) : |
|---|
| 编目源： | DLC DLC DLC |
|---|
| 个人名称： | Port, Michael,1970- |
|---|
| 题名： | Book yourself solid : the fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling / Michael Port. |
|---|
| 版本说明： | Third edition, revised and expanded. |
|---|
| 出版发行项： | Hoboken, N.J. : Wiley, [2018] |
|---|
| 载体形态： | xviii, 312 pages ; 28 cm |
|---|
| 一般附注： | Revised edition of the author's Book yourself solid, c2011. |
|---|
| 书目附注： | Includes bibliographical references and index. |
|---|
| 格式化内容附注： | Your foundation -- The red velvet rope policy -- Why people buy what you're selling -- Develop a personal brand -- How to talk about what you do -- Building trust and credibility -- Becoming a likable expert in your field -- The book yourself solid sales cycle process -- The book yourself solid keep-in-touch strategy -- The power of information products -- Simple selling and perfect pricing -- Perfect pricing -- Super simple selling -- The book yourself solid six core self-promotion strategies -- The book yourself solid networking strategy -- The book yourself solid direct outreach strategy -- The book yourself solid referral strategy -- The book yourself solid speaking strategy -- The book yourself solid writing strategy -- The book yourself solid web strategy -- Designing your website -- Getting visitors to your website -- Building your social media platform -- Final thoughts -- References -- How to reach michael port -- About the author -- Index. |
|---|