| ISBN: | 9781138169326 |
|---|---|
| ISBN: | 9780750656757(Paperback) |
| 编目源: | BJZK BJZK |
| 语种代码: | eng |
| 个人名称: | Fifield, Paul |
| 翻译题名: | 市场战略 第3版 |
| 题名: | Marketing Strategy: the difference between marketing and markets / Paul Fifield. |
| 版本说明: | 3rd Edition |
| 出版发行项: | London and New York; Taylor & Francis[Routledge]; c2016. |
| 载体形态: | 316 p; 23cm |