| ISBN： | 9781119542292 (paperback) : |
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| 编目源： | DLC DLC |
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| 语种代码： | eng |
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| 个人名称： | Lee, John,1981- |
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| 题名： | Business hack : the wealth dragon way to build a successful business in the digital age / edited by John Lee. |
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| 版本说明： | First Edition. |
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| 出版发行项： | Hoboken : Wiley, 2019. |
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| 载体形态： | xii, 202 pages ; 24 cm |
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| 书目附注： | Includes index. |
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| 格式化内容附注： | Machine generated contents note: Contents Preface Acknowledgments About the Author Introduction My Business Journey Part I The Old Rules Chapter 1 Your Business and Products Chapter 2 Sales and Marketing Chapter 3 Building Your Sales Machine Chapter 4 The Psychology of Selling Part II The New Rules Chapter 5 The Digital Revolution Chapter 6 Your Online Presence Chapter 7 The Power of Social Media Chapter 8 A Guide to Building Successful Social Media Campaigns Chapter 9 Branding in the Digital Age Chapter 10 Cautionary Tales (Adapt or Die!) Part III The Future Rules Chapter 11 Predicting Future Trends Chapter 12 Don't Become a Human Bot! Part IV Their Rules (Case Studies) Chapter 13 Case Studies Final Word Your Business Story. |
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