ISBN: | 9780078112775 : |
编目源: | DLC DLC YDX YDXCP OCLCF TULIB OCLCQ I8M |
语种代码: | eng |
个人名称: | Hill, Charles W. L., |
题名: | International business : competing in the global marketplace / Edited by Charles W.L. Hill, University of Washington. |
出版发行项: | New York, NY : McGraw Hill Education, [2015] |
载体形态: | xxxiv, 654 p. : color ill., color map ; 28 cm. |
书目附注: | Includes bibliographical references and indexes. |
格式化内容附注: | Part One-Introduction and Overview -- Chapter 1: Globalization -- Part Two-Country Differences -- Chapter 2: National Differences in Political Economy -- Chapter 3: Political Economy and Economic Development -- Chapter 4: Differences in Culture -- Chapter 5: Ethics in International Business -- Part Three-The Global Trade and Investment Environment -- Chapter 6: International Trade Theory -- Chapter 7: The Political Economy of International Trade -- Chapter 8: Foreign Direct Investment -- Chapter 9: Regional Economic Integration -- Part Four-The Global Monetary System -- Chapter 10: The Foreign Exchange Market -- Chapter 11: The International Monetary System -- Chapter 12: The Global Capital Market -- Part Five-The Strategy and Structure of International Business -- Chapter 13: The Strategy of International Business -- Chapter 14: The Organization of International Business -- Chapter 15: Entry Strategy and Strategic Alliances -- Part Six-Business Operations -- Chapter 16: Exporting, Importing, and Countertrade -- Chapter 17: Production, Outsourcing, and Logistics -- Chapter 18: Global Marketing and R & D -- Chapter 19: Global Human Resource Management -- Chapter 20: Accounting and Finance in the International Business. |