书目信息 机读格式(MARC)
Handbook of research on IoT, digital transformation, and the future of global marketing /
| ISBN： | 9781799871927 : |
|---|---|
| 编目源： | DLC DLC DLC |
| 题名： | Handbook of research on IoT, digital transformation, and the future of global marketing / edited by Hatem El-Gohary, David Edwards, Mohamed Slim Ben Mimoun. |
| 出版发行项： | Hershey, PA : IGI Global, Business Science Reference, [2021] |
| 载体形态： | xxi, 471 pages ; 26 cm |
| 书目附注： | Includes bibliographical references (pages 401-462) and index. |