书目信息 机读格式(MARC)
Strategic retail management and brand management :
| ISBN： | 9783110543834 : |
|---|---|
| 编目源： | CASHL CASHL |
| 个人名称： | Berger-Grabner, Doris, |
| 题名： | Strategic retail management and brand management : trends, tactics and examples / Edited by Doris Berger-Grabner. |
| 出版发行项： | Berlin ; Boston : De Gruyter Oldenbourg, [2021] |
| 载体形态： | ix, 447 pages : illustrations (some color) ; 24 cm |
| 书目附注： | Includes bibliographical references and index. |