ISBN: | 9783110543834 : |
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编目源: | CASHL CASHL |
个人名称: | Berger-Grabner, Doris, |
题名: | Strategic retail management and brand management : trends, tactics and examples / Edited by Doris Berger-Grabner. |
出版发行项: | Berlin ; Boston : De Gruyter Oldenbourg, [2021] |
载体形态: | ix, 447 pages : illustrations (some color) ; 24 cm |
书目附注: | Includes bibliographical references and index. |