ISBN: | 0072398868 : |
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编目源: | DLC DLC DLC HkCTU |
语种代码: | eng |
个人名称: | Futrell, Charles M. |
题名: | Fundamentals of selling : customers for life / Charles M. Futrell. |
版本说明: | 7th ed. |
出版发行项: | Boston : Irwin/McGraw-Hill, c2002. |
载体形态: | xxiii, 579 p. : col. ill. ; 26 cm. + 1 computer optical disc (4 3/4 in.) |
丛编说明: | The Irwin/McGraw-Hill series in marketing. |
书目附注: | Includes bibliographical references (p. 561-564) and index. |