ISBN: | 0256195552 (alk. paper): |
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编目源: | DLC DLC DLC |
个人名称: | Hair, Joseph F. |
题名: | Marketing research : a practical approach for the new Millennium / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. |
出版发行项: | Boston : Irwin/McGraw-Hill, c2000. |
载体形态: | xxii, 682 p. : col. ill. ; 26 cm. |
丛编说明: | Irwin/McGraw-Hill series in marketing |
一般附注: | Includes index. |